Groundwork · The guide

Build it right the first time. Never get burned by a vague quote again.

Groundwork is the interactive guide that takes you from "I need software" to a plan a developer can be held to — in plain words, step by step, with nothing skipped.

A building foundation at night with glowing blueprint plans projected across the concrete walls
Lay the groundwork first. Everything you build stands on it.
What is inside

Everything you need to own the plan.

31 chapters, start to finish

The full journey in order: what you are really building, who it is for, what it must do, and how to say it so clearly that no developer can hide behind confusion.

Cost calculators

See what your idea should actually cost before anyone quotes you a number. When a quote is fair, you will know. When it is not, you will know that too.

The BUILD.md generator

Turns your answers into a written plan — your BUILD.md — that reads like a real specification: features, screens, rules, and what "done" looks like. A developer reads it and cannot guess wrong.

Checklists at every step

Never wonder "am I forgetting something?" Each chapter ends with a checklist, so nothing falls through the cracks and nothing gets rebuilt later.

A prompt library

Ready-made questions and prompts you can use with any AI or any developer. Ask sharper questions, get straighter answers, keep control of your own project.

See what you get

Open it. It reads like it was built for you.

The cost calculator

Illustration — the real one lives inside the guide.

Know the real number before you sign.
Example — a page from your BUILD.md
# BUILD.md — Example project
## What it does
Booking page for a cleaning business.
## Must have
- Pick a date, pick a time
- Pay the deposit up front
## Done means
Customer books without calling.

Thirty-one chapters like these — each one ends with a checklist, so nothing gets missed.

Who it is for

Made for owners, not developers.

If you are the one paying for the software — the owner, the founder, the person with the idea — Groundwork is written for you. No code, no jargon, nothing you need a degree to understand.

It is for anyone who has ever paid for software and gotten the wrong thing back, or been handed a quote they could not judge. You stay in charge of the plan. The developer builds what you wrote.

See exactly what is inside and how to get your copy.

Get Groundwork